Trump is only appealing to that segment. According to this, he has some "Bad Company"...
http://www.nationofchange.org/news/2016/06/27/hidden-billionaires-behind-trump/?platform=hootsuite
The Foreclosure King, The Three-Headed Dog From Hell and Goldman Sachs
Trump desperately needs to get his tiny hands on some cash to fund his presidential campaign. On TV, Trump may play the role of a gazillionaire, but the reality of his reality TV persona is that it’s all paid for with other people’s money. His self-funding pledge is going the way of all Trump’s promises — down the gilded crapper. This week on The Best Democracy Money Can Buy: Election Crimes Bulletin, we focus on where and how Trump is going to get his campaign funds — and the deal he’s made with Wall Street’s devils in order to get it.
TRANSCRIPT (Originally broadcast on June 22, 2016)
"Dennis J. Bernstein: All the news is about how Hillary has raised zillions and Donald has a mere one or two million dollars… I thought Donald Trump was a billionaire — he could pay for anything!
Greg Palast: Yeah, that’s the TV show, isn’t it? As he says, he loves debt. So, yes, he has a lot of money, OPM, other people’s money. He’s an OPM addict, and other peoples’ money addict. But as far as using it for himself, there’s very good reason, he doesn’t have close to what he’s talking about. So just like bank robbers, he’s going where the money is.
DB: He’s got some cagey friends?
Palast: Yes. The guy who is now raising money for the guy who doesn’t supposedly need it and who said he will self-finance his own campaign. Where would you go if you needed to suddenly get bazillions and millions of dollars as a politician? It’s a quiz. What’s your answer?
Three, two, one… too late, Bernstein! It’s Goldman Sachs!
If you want golden sacks you need Goldman Sachs. So he went to a guy named Steven Mnuchin who came out of Goldman. Mnuchin then went to a guy named Tony Scaramucci, who is another billionaire hedge fund manager, and they put together a team. They decided to have a lunch to raise a couple bucks for their good buddy, Donald, their billionaire bro… or at least one with his name on a used jet..."